Enthusiastic fans in Lambeau Field during a Packers game.
The Green Bay Packers have achieved a record revenue of $719.1 million, marking a 9.9% increase compared to the previous year. Despite a drop in net income due to reduced non-operating income, the team saw significant operational profit growth of 39.3%. The Packers, as a publicly-owned NFL team, maintain financial transparency and will discuss these figures at the upcoming annual meeting. President Mark Murphy announced his retirement, adding another layer of change to the franchise. The team’s financial stability remains a priority amidst rising expenses and evolving league dynamics.
The Green Bay Packers have reported a record revenue of $719.1 million for the 2025 fiscal year, reflecting a 9.9% increase from the previous year. The announcement comes amid a highly successful period for the NFL, which generated a total of $13.8 billion in national revenue during the last fiscal year, with each of the league’s 32 teams receiving $432.6 million in revenue.
According to the Packers’ financial report, the team experienced a 39.3% increase in profits from operations, totaling $83.7 million for the same period. The boost in local revenue also contributed significantly to the overall financial growth, with local revenue rising 13.7% from $251.8 million to $286.4 million. This was bolstered by the Packers hosting nine regular-season games and one preseason game throughout 2024.
Despite the surge in overall revenue and operational profits, the net income for the Packers fell by 12.5%, dropping from $98.1 million to $85.6 million. This decline has been attributed to a significant reduction in non-operating income, which decreased from $38 million in 2024 to $1.9 million in 2025. Additionally, the team’s overall expenses rose by 7%, amounting to $635.4 million, primarily due to player contract cycles, depreciation costs from construction, and increased travel expenditures.
As the only publicly owned team in the NFL, the Packers are required to be more transparent with their financials than their privately owned counterparts. This means that their annual financial statements are accessible, allowing shareholders and fans to track the organization’s financial health. The organization continues to prioritize strengthening its corporate reserve fund, an essential aspect for sustaining operations amid significant expenses. Unlike other teams, the Packers do not have the option to sell 10% of their team value to private equity funds, making this reserve crucial.
In conjunction with the financial announcements, Packers President and CEO Mark Murphy, who has been a pivotal figure at the helm, announced that he will be retiring at age 75. His leadership has spanned critical developments both on and off the field, shaping the identity of the franchise.
The Packers’ financial updates will be presented formally to shareholders at their annual meeting scheduled for July 25 at Lambeau Field. Enthusiasm remains high in the league as new broadcasting deals and scheduling dynamics have helped to elevate the NFL’s visibility and profitability. Murphy has noted the growing popularity of the league, partly fueled by the limited availability of live sports viewing, enhancing the overall financial prospects for the organization.
This combination of record revenue, important leadership transitions, and ongoing efforts to ensure financial stability highlights the Green Bay Packers’ position as both a storied franchise and a financial force within the NFL. As they look ahead to future seasons, the organization aims to maintain its robust financial health while navigating the complicated landscape of professional football finance.
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